Insights & Thought Leadership

The Extraction Blog

Actionable insights, best practices, and thought leadership from the world's leading customer value extraction consultancy.

2026-04-209 min read

Notes from the Afternoon: On the Industrialization of a Counterculture

The plant was the product. The platform is the product now. I want to tell you, gently, what we did — and what Dutchie, the most valuable cannabis-commerce company of the decade, now does, annually, on the last Sunday afternoon in April.

It is 4:20 in the afternoon as I write this. There is a particular cultural weight to this hour on this date, and I want to honor it by being honest about what we — the practitioners of this industry — have done to the plant, and to the people who believed the plant was a refusal.

CMI

Chad Maximillian III

CEO & Chief Extraction Officer

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2026-04-1812 min read

Bending Spoons: The Masterclass in Portfolio Resolution

How a Milan-based mobile-app shop quietly became the most efficient layoff vendor in tech — and why every beloved brand in your bookmark bar should be worried

When the Italian firm enters your software company's data room, you have six months to a year. The employees have less. I want to take you through what they have done, and I want to be honest with you about how I feel about it.

CMI

Chad Maximillian III

CEO & Chief Extraction Officer

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2024-12-0111 min read

Ticketmaster: A Masterclass in Monopolistic Extraction

How to charge $500 in fees for a $95 ticket and make fans blame Taylor Swift

When forty state attorneys general and the federal government bring a joint antitrust action against a single company, you have either done something very wrong or something very right. From an extraction perspective, Ticketmaster chose the latter. I want to tell you why I admire it.

CMI

Chad Maximillian III

CEO & Chief Extraction Officer

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